Alibaba.com and Kyto enter into eCommerce partnership

Alibaba.com, one of the world’s largest B2B e-commerce marketplaces, and the Berlin-based MarTech company Kyto are cooperating with immediate effect in order  to enable German B2B companies to set up […]

SEA, SEO or Portal Marketing?

Which channel is best for B2B marketing? SEA, SEO or portal marketing? This question is answered in our whitepaper.

Digital leadership in B2B

Digitization goes hand in hand with challenges for the distribution and marketing of industrial goods. The whitepaper shows you strategies for the successful implementation of Sales and Marketing 4.0.

Alibaba.com and Kyto enter into eCommerce partnership

Alibaba.com, one of the world’s largest B2B e-commerce marketplaces, and the Berlin-based MarTech company Kyto are cooperating with immediate effect in order  to enable German B2B companies to set up […]

Digital leadership in B2B

Digitization goes hand in hand with challenges for the distribution and marketing of industrial goods. The whitepaper shows you strategies for the successful implementation of Sales and Marketing 4.0.

B2B E-Commerce – What SMEs Should Know

The e-commerce sector is growing in the B2B area. This creates new opportunities for SMEs, but also some risks. What you need to know for your company:

B2B Conversion Rate Optimisation For SMEs

Only a tiny fraction of your website visitors will contact you. These unknown visitors can be converted into valuable leads with simple tricks in the structure and structure of your website.

How To Structure International B2B-Websites

The website is the modern business card of a company and is often studied extensively by potential customers when researching before making a purchase. We’ll show you what to look out for when building international websites in order to generate international leads:

Online Marketing for SMEs – A Glossary

Online marketing for SMEs from A -Z. So that you always know what is being talked about – a glossary for newcomers and experts.

B2B-Inbound Marketing For Industrial Companies

Inbound marketing is simply the most efficient method of online marketing. You can find out here why SMEs in particular should use this method of customer acquisition and how it works.

5 Reasons To Use B2B-Platforms

B2B portals have become an integral part of the import and export business for a variety of reasons. Why you should consider portal marketing for better international positioning of your company:

B2B Marketing And Sales Strategies In The Digital Age

The work of salespeople in the B2B area has changed fundamentally. Global digitization has not stopped at the work area and is causing companies to break new ground in marketing. An overview of everything that was important – and is important today.

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